Gary Brady is an LLM Student in Law and Technology at Utrecht University. His field of study concerns the evolving relationship between the law and technology with a specific focus on how digital advancements impact different societal actors and the growing role of the EU in shaping the regulatory response to technological innovation. His personal research centres on potentially manipulative personalisation practices used in online advertising in the context of consumer law.
Gary previously graduated from Law & Society in DCU and has experience working in compliance and consulting roles relating to the GDPR.